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Center for Arts
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Location : Enghien-Les-Bains, France
Year : 2016
Surface : 22,5 sqm
Architect : Hugues Jirou

The city of Enghien-Les-Bains, designated « creative city for Digital Arts » by the UNESCO, has continued its development of digital projects with the installation of two Outdoor LED screens on the façade of its Center for Arts. Dedicated to the broadcast of artistic contents and the place programmation, they have a 3.2mm pitch for a total of more than two millions pixels. With a brightness above 5000 nits, the screens are used evenly during day and night. The full front service allows a really small thickness (~12cm), including the anti-vandalism polycarbonate protection.

The Content Management is fully operated by the Scala Suite, allowing interactivity with the public.

Centre des Arts Numériques

Opéra Bastille
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City : Paris, France
Year : 2015
Architect : Carlos Ott

Design, manufacturing and installation of a giant LED screen under the arch of the Opéra Bastille. This screen, with a high resolution and a 8mm pitch, was installed on a motorized steel structure allowing to move the screen down for maintenance operations. For a perfect architectural integration, the screen is borderless and curved, following the shape of the arch. The back of the screen has been covered with an aluminium lining reminding the stone paving of the arch. LAFACADE has also set up Scala Softwre Suite to manage all the contents displayed in real time, from the technical control room or through a secured distant access.

Hilton Doha
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City : Doha, Qatar
Year : 2014
Surface : 800 sqm
Architect : B+H
Lighting Designer : Credo Lighting

Hilton has recently completed its implantation in Qatar with the creation of a new hotel in Doha under the Double Tree Brand. Wishing to enhance the building in a modern and expanding area, the group decided to use Flex series products to combine direct vision and flooding lighting. The choice of different white temperatures and pixel by pixel addressing allows to create simple animations.

Maroc Telecom Headquarters Maintenance
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City : Rabat, Morocco
Year : 2013
Transparent Media Façade Surface : 1 700 sqm
Wall Washing Surface : 7 900 sqm
Architect : Jean-Paul Viguier
Lighitng Designer : MC2

During the construction of its new headquarters, Maroc Telecom decided to be the first company in Africa to have a Media Facade. Created especially for this project, it is divided in two parts :

  • The Transparent LED Media Façade installed on the « crown » of the tower allows high resolution displays. Aluminium frames were glued to the outside glass of the double-skin facade, equipped with LED bars and enclosed with another glass for sealing purposes.
  • The Wall-washing LED lighting installed on the « body » of the tower allows low resolution displays and highlights. RGB LED projectors has been installed at the bottom and at the top of each window, inside the double skin facade, and lights the aluminium curtains.
  • Luminous dots with intensity variations installed on the museum facade. LED projectors with different colors (white, amber, red) were integrated in the facade windows to enhance its particular architecture and add irregular blinking.

This project has been through an ATEX procedure with CSTB (French certification organism for buildings). LAFACADE is maintaining this Media Facade since 2015.

King’s Road Tower
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City : Jeddah, Saudi Arabia
Year : 2011
Surface : 10 000 sqm
Architect : Abdullah Deghaither

Jeddah’s King’s Road Tower, an office building, has three of its faces equipped with a Media Facade for a total surface of 10 000 sqm. This installation was done by Citiled in 2011 ; Tower’s administrators asked LAFACADE to take care of maintenance and control system upgrade since 2014. This system is now able to display « live » stream and events coming from various video sources.

Initially anticipated for corporate communication and informative messages, building administrators quickly oriented the displays to lucrative and artistic contents, in particular with marketing campaign for major brands like Pepsi or Sony, allowing them to quickly cash back their investment.

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